The presence of Japanese seafood in China could be threatened by the local government’s response to the release of treated wastewater from the Fukushima nuclear plant which was impacted by a tsunami in 2011. China is Japan’s largest seafood export market, and a ban was announced by its government on all aquatic products to prevent what it considers a risk, despite protests from the plant’s operator that the water has been diluted and is undergoing constant monitoring.
Freshippo, the Alibaba-owned grocery chain, has introduced a "Baoxian" series of aquatic products. This series claims to address the issue of the earthy or muddy taste of freshwater fish through innovative temporary breeding and slaughtering cleaning technology.
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Understand the latest market trends and future growth opportunities for the Fish and Seafood industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Fish and Seafood industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Fish and Seafood
This is the aggregation of fish, crustaceans, molluscs and cephalopods. Includes: fresh raw (chilled and frozen) packaged and unpackaged unprocessed fish and seafood. Chilled and frozen fish and seafood can be cleaned, gutted, peeled/trimmed/filleted/cut to a different extent, but not cooked and no sauces, herbs or condiments can be added . Excludes: All packaged/processed fish and seafood products typically sold via the self-service counters in retail outlets.
See All of Our DefinitionsThis report originates from Passport, our Fish and Seafood research and analysis database.
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