Over the next five years, total volume sales of fish and seafood are projected to experience only marginal growth in Japan, primarily driven by the foodservice channel. However, foodservice volume sales are not expected to fully recover to the pre-pandemic level by 2029.
Japan is currently grappling with a labour shortage in the logistics and transportation industry, commonly referred to as the “2024 Problem”. This issue stems from amendments to the Workplace Reform Law, which imposes an overtime cap of 960 hours a year on truck drivers.
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Understand the latest market trends and future growth opportunities for the Fish and Seafood industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Fish and Seafood industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Fish and Seafood
This is the aggregation of fish, crustaceans, molluscs and cephalopods. Includes: fresh raw (chilled and frozen) packaged and unpackaged unprocessed fish and seafood. Chilled and frozen fish and seafood can be cleaned, gutted, peeled/trimmed/filleted/cut to a different extent, but not cooked and no sauces, herbs or condiments can be added . Excludes: All packaged/processed fish and seafood products typically sold via the self-service counters in retail outlets.
See all of our definitionsThis report originates from Passport, our Fish and Seafood research and analysis database.
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