Value and volume sales of contact lenses and solutions are expected to remain solid though slow down notably over the forecast period. This anticipated slowdown is primarily attributable to intense price competition, which continues to undermine value.
The growth of colour contact lenses is expected to continue through 2025, building on strong momentum from 2024. In 2024, sales of colour lenses were particularly notable among young female consumers, who embraced them as beauty accessories to match the colour and design of their eyes with their mood or occasion.
In November 2023, it was announced that contact lenses, which could previously only be purchased in optical goods stores, would start to be sold online, beginning with low-risk disposable contact lenses in January 2024. Previously, customers could only make reservations online, then pay and pick up their products at a designated store or use cross-border shopping.
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Understand the latest market trends and future growth opportunities for the Contact Lenses and Solutions industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Contact Lenses and Solutions industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Contact Lenses and Solutions
Contact lenses and Solutions is the aggregate of contact lenses and contact lens solution.
See all of our definitionsThis report originates from Passport, our Contact Lenses and Solutions research and analysis database.
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