Contact lenses in Sweden will be limited by its maturity over the forecast period, with slow and gradual changes in purchasing habits. The focus on specialised lenses will continue to target specific eye issues, such as the increasing rates of myopia, with more advanced features including moisture retention remaining the main drivers of value sales over the forecast period.
E-commerce is a prominent distribution channel for contact lenses and solutions alongside opticians in Sweden. While most Swedes order their first set of contact lenses at the optician, many subsequent orders are made online.
While spectacles and sunglasses have seen the emergence of digital and sustainability solutions, the prevalence of these solutions is limited contact lenses. Teleoptometry (virtual opticians) is virtually non-existent, with trade organisations, government recommendations, and the vast majority of optical goods stores emphasising the importance of visiting a licensed optician.
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Understand the latest market trends and future growth opportunities for the Contact Lenses and Solutions industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Contact Lenses and Solutions
Contact lenses and Solutions is the aggregate of contact lenses and contact lens solution.
See All of Our DefinitionsThis report originates from Passport, our Contact Lenses and Solutions research and analysis database.
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