Contact lenses in Sweden is a relatively mature category, with a slow and steady performance expected over the forecast period. Value growth will continue to be driven by more advanced features, particularly myopia control and moisture retention, while volume is expected to see a modest boost from demographic changes and increasingly active lifestyles.
Compared to spectacles and sunglasses, digital innovation in contact lenses remains limited in Sweden. While some advancements are taking place globally such as AI-assisted screenings or functional lenses with embedded sensors these have not yet reached commercial scale in the Swedish contact lens market.
Sustainability is becoming an increasingly important topic in the optical sector, but its impact on the Swedish contact lens category remains limited for now. Consumers generally see the environmental footprint of contact lenses as minor and, due to Sweden’s strong recycling culture, packaging is usually handled correctly.
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Understand the latest market trends and future growth opportunities for the Contact Lenses and Solutions industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Contact Lenses and Solutions industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Contact Lenses and Solutions
Contact lenses and Solutions is the aggregate of contact lenses and contact lens solution.
See all of our definitionsThis report originates from Passport, our Contact Lenses and Solutions research and analysis database.
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