Cold, cough and allergy (hay fever) remedies is anticipated to record healthy growth in total current value sales throughout the forecast period, while most categories are expected to develop positively in volume terms. Together with the fact that COVID-19 is now endemic, the annual spread of common seasonal illnesses such as flu and RSV should ensure demand for products used to treat cough and cold symptoms remains steady.
Medicated confectionery and antihistamines/allergy remedies (systemic) look set to be the strongest performers within cold, cough and allergy (hay fever) remedies in volume and current value growth terms over the forecast period. Nasal decongestant drops meanwhile is the only category projected to see volume sales decline consistently, which would be in keeping with its trajectory during the review period.
As Hungarians become more health-conscious, many are increasingly wary of the side effects and contraindications of active pharmaceutical ingredients in OTC medications. This should continue to stimulate interest in herbal/traditional cold, cough and allergy (hay fever) remedies over the forecast period.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See All of Our DefinitionsThis report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!