Demand for cough, cold and allergy (hay fever) remedies is set to consistently rise in South Africa over the forecast period, as consumers attempt to manage their symptoms themselves with OTC solutions and avoid visiting a doctor.
In South Africa, antihistamines/allergy remedies (systemic) has a wider reach beyond addressing seasonal or environmental allergies. For example, it is extremely common for local consumers to use allergy products, such as leading brand Allergex (Adcock Ingram Holdings Ltd), as an alternative sleep aid.
Retail volume growth of paediatric cough, cold and allergy remedies is predicted to outperform the review period average over the forecast period. Despite the fact that some consumers will continue to struggle financially until the local economy starts to show more positive signs of recovery, many South Africans who purchase over the counter remedies for their children are often willing to pay extra for a brand that is recommended by a pharmacist or a doctor.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See all of our definitionsThis report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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