Cough and cold products in Sweden are expected to see growing competition from more natural herbal/traditional products, vitamins, and dietary supplements over the forecast period. As more Swedish consumers look to natural alternatives of OTC products and take a more holistic approach to health, more consumers will likely turn to these natural consumer health option to support their immune health and treat conditions such as cough and cold.
Retail volume sales of antihistamines/allergy remedies are expected to see growth over the forecast period as the number of consumers with allergy-related conditions increases. As Swedish summers become longer and warmer, because of climate change, more pollen will be produced.
Online pharmacies such as Apotea and Kronans are expected to witness solid growth over the forecast period as Swedish consumers continue to embrace e-commerce for its greater convenience and lower prices. The stronger emphasis on buying cough, cold and allergy products online is expected to fuel competition in retail e-commerce, leading to a wider offering and lower prices.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See all of our definitionsThis report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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