Imaging devices is set to see continuous retail volume declines throughout the forecast period in India. The category will face strong competition as the camera technology in smartphones continues to improve.
Since smartphones allow users to easily save and share pictures to cloud-sharing platforms and social networking sites, they are a popular alternative, especially amongst the younger generation. With an increasing interest in content creation, vlogging, and streaming, this generation is looking for faster and more convenient ways to take and share photos and videos.
Advances in camera technology and a stronger emphasis on producing high-end models will continue to exert upward pressure on the unit prices of imaging devices. With smartphone camera technology rapidly evolving, digital camera manufacturers, such as Nikon and Panasonic, are shifting their focus from low-cost models that can easily be replaced by smartphones, to high-end models that provide better features for photography enthusiasts.
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Understand the latest market trends and future growth opportunities for the Imaging Devices industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Imaging Devices
This report originates from Passport, our Imaging Devices research and analysis database.
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