The market for savoury snacks in Saudi Arabia represents an increasingly promising market for both local and international investors, thanks to recent government reforms aimed at diversifying the economy and creating more job opportunities. The forecast period is therefore likely to see the arrival of a host of new entrants, which will shake-up the competitive landscape, bringing about both challenges and opportunities for existing players.
The health and wellness trend will have a continued impact on the savoury snacks market, as consumers seek out healthier and more nutritious options. Companies will respond to this demand by offering healthier alternatives, such as baked chips, vegetable crisps, and savoury snacks enriched with protein, fibre, and vitamins.
Shrinkflation is a phenomenon that has been observed in various areas of packaged food, including savoury snacks. The term refers a reduction in the size or quantity of a product, while keeping prices constant, or even raising them slightly.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See All of Our DefinitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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