In China, there is a noticeable increase in the availability of Japanese-style "soft boiled" eggs. These eggs are fully cooked, with a runny yolk, and are typically individually packaged for consumers to purchase as ready to eat.
New eggs are set to continue emerging in China over the forecast period with various health claims. These include those low in cholesterol; while local consumers often consider eggs a healthy food due to their low-fat, high-protein content, there is a perception that excessive egg consumption can lead to high cholesterol levels.
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Understand the latest market trends and future growth opportunities for the Eggs industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eggs industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Includes all fresh poultry eggs, egg albumen (egg whites), as well as liquid or dry hen eggs packaged and sold loose. Egg substitutes are also included.
See All of Our DefinitionsThis report originates from Passport, our Eggs research and analysis database.
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