Fine wines/champagne and spirits is anticipated to record a 6% value CAGR (at constant 2024 prices) and a 7% retail volume CAGR over the forecast period. When considering the category’s future performance, an increase in alcohol duty will be a factor to take into account.
Luxury drinks brands are leveraging experiential marketing strategies to engage consumers and create memorable experiences. These include immersive tasting events, brand collaborations with artists and celebrities, and interactive online platforms that allow consumers to explore the brand story and heritage.
While sustainability is a key focus of sourcing, operations and packaging across the industry, there is somewhat of a gap in terms of ESG-focused boutique spirits distribution. So many fine wines/champagne and spirits are concentrated in small batches and artisanal production, with novelty sought through unique, handcrafted products with authentic stories and superior quality, and the power of their brand’s craft and origin storytelling.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Fine Wines/Champagne and Spirits industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Fine Wines/Champagne and Spirits industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Fine Wines/Champagne and Spirits
This is the aggregation of fine wines and luxury spirits.
See all of our definitionsThis report originates from Passport, our Fine Wines/Champagne and Spirits research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!