The outlook for fine wines/champagne and spirits overall is positive, with the category predicted to record positive retail volume and value sales (at constant 2024 prices) growth throughout the review period. This performance will be due to the fact that alcoholic drinks in general are often viewed as an affordable indulgence.
Fine wines is set to remain the largest category in value terms over the forecast period with predictions for stable growth. However, while climate change will continue to impact the production of fine wines, Germany could become a stronger player in this market if more renowned wine-making countries continue to face the impact of warmer harvesting periods, which can affect the notes of the grapes, meaning that producers have to pivot their growing strategies.
Retail e-commerce is expected to gain further share of distribution within fine wines/champagne and spirits in Germany over the forecast period as consumers become increasingly accustomed to ordering from trusted sellers. Some brands may also attempt to promote via e-commerce platforms, which will allow them to leverage social media activities including personalised offers to boost consumer loyalty.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Fine Wines/Champagne and Spirits industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Fine Wines/Champagne and Spirits industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Fine Wines/Champagne and Spirits
This is the aggregation of fine wines and luxury spirits.
See all of our definitionsThis report originates from Passport, our Fine Wines/Champagne and Spirits research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!