Hypermarkets is set to see further value growth in Ukraine over the forecast period. Having initially been slower than other types of modern grocery retailers in adjusting to the unprecedented disruption caused by the Russian invasion, operators in this channel have since become more agile and built up greater resilience to the difficulties of trading during wartime.
During the forecast period, some hypermarket chains are expected to pivot towards hybrid store formats, integrating warehouse style layouts that focus on bulk sales while reducing overhead costs. This model could attract both individual consumers and small businesses seeking wholesale purchasing options.
Geographically, hypermarkets’ expansion will be limited to key urban centres where demand justifies large format stores. At the same time, retailers are likely to test new regional hypermarket models that feature curated assortments and more localised product selections.
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Understand the latest market trends and future growth opportunities for the Hypermarkets industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hypermarkets industry in Ukraine, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Hypermarkets are chained or independent retail outlets with a selling space of over 2,500 square metres and with a focus on selling both grocery and non-grocery merchandise. Hypermarkets are frequently located on out-of-town sites with large parking lots or as the anchor store in a shopping centre. Example brands include Carrefour, E Leclerc, and Walmart Supercenter.
See all of our definitionsThis report originates from Passport, our Hypermarkets research and analysis database.
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