Elevated inflation over the last few years has led to a significant increase in illegal sales and this is likely to continue over the forecast period. These sunglasses, which are mainly counterfeit, are widely sold in outdoor markets across Argentina.
Sunglasses manufacturers will become more environmentally conscious. In particular, frames made from recycled materials will be more popular.
Consumers are increasingly aware of the importance of protecting their eyes from overexposure to sunlight and this should support volume growth of sunglasses over the forecast period. In particular, there is also a growing realisation that children also need to wear sunglasses.
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Understand the latest market trends and future growth opportunities for the Sunglasses industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sunglasses industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sunglasses may be made with either prescription or non-prescription lenses that are darken to provide protection against bright light and possibly ultraviolet (UV) light. Photo-chromic lenses and clip-ons are excluded.
See All of Our DefinitionsThis report originates from Passport, our Sunglasses research and analysis database.
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