The impact of climate change is poised to positively affect the demand for sunglasses in the Netherlands. As protection against UV rays becomes more critical, there is also a growing promotion of sunglasses for sports enthusiasts.
Sunglasses manufacturers are increasingly turning to fashion influencers and bloggers to reach younger and middle-aged consumers in the Netherlands, particularly for luxury accessories and apparel. This strategy is proving effective in attracting aspirational luxury consumers who are heavily influenced by social media and fashion blogs.
In the realm of luxury eyewear, designer sunglasses are gaining traction among Dutch consumers as fashionable accessories. Leading manufacturers such as EssilorLuxottica and Marcolin are expanding their portfolios to include more designer brands by securing new licensing agreements.
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Understand the latest market trends and future growth opportunities for the Sunglasses industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sunglasses industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sunglasses may be made with either prescription or non-prescription lenses that are darken to provide protection against bright light and possibly ultraviolet (UV) light. Photo-chromic lenses and clip-ons are excluded.
See All of Our DefinitionsThis report originates from Passport, our Sunglasses research and analysis database.
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