The outlook for sunglasses presents a mix of positive and challenging factors, leading to an expected slowdown in sales in the upcoming period. On the positive side, there remain several potential growth drivers.
The progression of e-commerce sales will underpin growth in sunglasses. Virtual try-on tools, such as the one offered by Ray-Ban, are becoming increasingly popular and are being adopted by other brands and optical chains.
Sunglasses have become a crucial commercial lever for luxury brands, offering an attractive entry point to their high-end offerings at relatively affordable prices. With an average starting price of around EUR250, sunglasses allow luxury brands to tap into new consumer segments, such as millennials and Gen Z, who may not be able to afford their clothing but are still keen on luxury accessories.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Sunglasses industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sunglasses industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sunglasses may be made with either prescription or non-prescription lenses that are darken to provide protection against bright light and possibly ultraviolet (UV) light. Photo-chromic lenses and clip-ons are excluded.
See All of Our DefinitionsThis report originates from Passport, our Sunglasses research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!