Sunglasses will maintain positive growth over forecast period in Sweden, supported by a wide range of underlying drivers. The increase in both international travel and domestic tourism, coupled with a rise in outdoor leisure activities and awareness of UV protection, continues to sustain demand.
Sustainability trends within sunglasses continue to gain further visibility, however, sustainability remains a secondary consideration for most consumers. While there is growing interest in eco-friendly materials such as recycled plastics and environmentally friendly packaging these features are rarely the deciding factor in a purchase.
Sports sunglasses are expected to see steady growth in Sweden over the forecast period, supported by the country’s strong outdoor and active lifestyle culture. Demand is driven by both recreational and more serious sports participants, with particular strength in running, cycling, hiking, skiing, and water sports.
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Understand the latest market trends and future growth opportunities for the Sunglasses industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sunglasses industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sunglasses may be made with either prescription or non-prescription lenses that are darken to provide protection against bright light and possibly ultraviolet (UV) light. Photo-chromic lenses and clip-ons are excluded.
See all of our definitionsThis report originates from Passport, our Sunglasses research and analysis database.
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