While basic watches will likely remain the largest category in retail volume terms, high watches is expected to be the most dynamic category within traditional watches. Rising disposable incomes and an increasingly aspirational consumer base is expected to fuel growing interest in luxury watches, particularly among urban professionals and collectors who see watches as both a statement of achievement and a long-term investment.
Sales of connected watches experienced substantial growth over the last few years of the review period, but this growth is likely to stabilise over the forecast period in percentage terms. Activity watches, which is one of the important categories of connected watches, is facing a highly competitive environment.
Over the forecast period, traditional watches will likely continue to be sold largely offline, albeit with e-commerce continuing to gradually win share. As seen with other fashion accessories, when it comes to buying traditional watches the ability to try, feel and examine the product in person is still seen as an important part of the purchasing process.
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Understand the latest market trends and future growth opportunities for the Traditional and Connected Watches industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Traditional and Connected Watches industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Traditional and Connected Watches
This report originates from Passport, our Traditional and Connected Watches research and analysis database.
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