Demand for home insecticides in Germany is expected to continue rising over the forecast period. Several factors, including innovation and weather, will drive growth.
Over the forecast period, there is expected to be a divergence within home insecticides, in line with trends evident at the end of the review period. Electric insecticides and insecticide baits are expected to record positive performances, while demand for spray/aerosol insecticides is expected to further decline, at least over the first half of the forecast period.
As demand grows, new players, brands and products are likely to enter the category over the forecast period. Private label offerings are also expected to develop a stronger presence in the landscape, with a focus on creating formulations with higher concentrations of DEET - known for its effectiveness in repelling insects.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See all of our definitionsThis report originates from Passport, our Home Insecticides research and analysis database.
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