As home insecticides is a mature category, little movement is expected in retail volume terms in the forecast period, with just a marginal decline anticipated. Meanwhile, with prices likely to continue to see inflationary rises, and some consumers trading up to more effective products, retail current value sales are expected to continue to rise.
Retail e-commerce saw an acceleration of its share growth in home insecticides during the pandemic, but even after this ended, growth continued, and this trend is expected to be maintained throughout the forecast period. Shopping online has become more prevalent as consumers have access to a wider range of products and the lowest prices, along with the convenience of shopping at any time and getting home delivery.
With the strong competition in home insecticides, innovation, product differentiation, and strong branding will be crucial for success. For instance, reformulation may be necessary in order to improve product efficacy, as some pests may become resilient to the formula of products.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See all of our definitionsThis report originates from Passport, our Home Insecticides research and analysis database.
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