In-Car Entertainment

Total report count: 48

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Country Report Feb 2025

In 2024, in-car entertainment in India is set to see another year of double-digit retail volume decline, with sales falling across all categories. First, as many cars now come equipped with built-in entertainment and navigation systems, most consumers prefer to use the systems installed by the dealership. This may be due to a preference for a built-in system, or a desire to ensure the authenticity of branded products. Second, in India, sales of smartphones are set to reach around 150 million for

EUR 1,025
Country Report Oct 2024

In-car entertainment in Brazil has been facing a slow and steady decline in retail volume sales in recent years, with this trend set to continue in 2024. In particular, in-car navigation has been seeing consistent double-digit declines in retail volume sales, which is expected to continue in 2024, with sales severely affected by the rise of smartphones with navigation apps, as well as pre-installed systems. In-car navigation devices, which were once considered vital for drivers, are now consider

EUR 1,025
Global Company Profile Oct 2024

Samsung is the leading manufacturer of smartphones, televisions and memory chips globally. Although it has slipped to second place in overall consumer electronics, the company is increasingly prioritising profitability over making volume share gains, particularly in developed markets. Technology and innovations will continue to be writ large for Samsung, with examples including the recent launch of the Galaxy Ring and the ever-increasing inclusivity of its SmartThings platform.

EUR 600
Country Report Aug 2024

In-car entertainment in Germany is set to continue to decline in retail volume terms in 2024, and at an even more rapid rate than in the previous year, as the devices in this category become increasingly redundant. In-car navigation devices are being replaced by smartphone apps and in-built software, whose accuracy and multifunctionality match and even outdo the performance and features of in-car navigation devices. Especially in the context of purchase reluctance, which is driving consumers to

EUR 1,025
Country Report Aug 2024

Car sales witnessed significant increases in the retail category in Taiwan in 2024, due to the resolution of chip insufficiency issues. However, in-car entertainment struggled to gain traction in 2024 and continued registering a decline in both volume and current value terms, primarily due to the superior functionality provided by smartphones. Taiwanese consumers local consumers have been less inclined to purchase in-car electronics, given the deeper penetration of smartphones and the affordable

EUR 1,025
Strategy Briefing Aug 2024

Despite the strong growth of e-commerce, offline retail remains important for consumer electronics. Consumer regions like Latin America and Middle East and Africa still prefer to see and try products before buying while consumers are also looking for more immersive store experiences to try new tech products. E-commerce is still expected to outgrow offline channels as consumers become more accustomed to the experience.

EUR 1,375
Country Report Aug 2024

In-car entertainment is set to continue to decline in retail volume terms in Japan in 2024. In fact, this category has not been able to grow in volume nor current value terms over the past 15 years, which is mainly due to changes in the automobile industry.

EUR 1,025
Country Report Aug 2024

Retail volume sales of in-car entertainment in Hong Kong continue to drastically decline in 2024, as many local consumers remain unwilling to make aftersales purchases when they are content to rely on the pre-installed technology in their vehicles, especially in new models. Thus, local retailers are experiencing a steady decline of customers for these products, while existing customers are also upgrading their in-car entertainment systems less frequently.

EUR 1,025
Country Report Jul 2024

The in-car electronics category in Portugal continuously declined in 2024 across all areas, including in-car navigation, in-car speakers and in-dash media players. This decline was mainly due to the increasing prevalence of well-equipped cars and the widespread use of smartphones, which offer many of the same functionalities. As a result, local consumers have lost interest in investing in these categories, leading to both volume and current value declines.

EUR 1,025
Country Report Jul 2024

In-car entertainment is seeing structural declines in Saudi Arabia as separate navigation systems become defunct. In current times, most new cars, including non-luxury vehicles, come equipped with voice-enabled in-car GPS. Car navigation devices continue to be negatively impacted by the rise of smartphone apps. Smartphones, with their integrated digital assistants, have become the preferred choice for directions when driving as well as playing audio content. This has led to changes in how people

EUR 1,025
Country Report Jul 2024

The market for in-car entertainment in South Korea is set to see a significant decline in retail volume terms in 2024, continuing the trend established during the review period. In-car navigation systems are being replaced by high-tech, factory-installed infotainment systems which include integrated navigation. For example, Hyundai and Kia have both launched new built-in infotainment systems for their latest models, reflecting their commitment to integrating cutting-edge technology and enhancing

EUR 1,025
Country Report Jul 2024

In-car entertainment remains in a structural slump in Italy in 2024, for a few reasons. A tough economic environment and a decline in disposable spending have taken their toll on car ownership and replacements. Italian consumers tend to keep their older cars for longer, also in consideration of the fact that prices surged during the era of the pandemic and post-pandemic, due to supply chain issues impacting this industry on a global scale. Plans for buying a new car remain low in 2024, with many

EUR 1,025
Country Report Jul 2024

In-car entertainment is likely to continue its trajectory in Israel over 2024 and see a further contraction of sales in value and volume terms as consumers back off from buying new cars and/or updating the equipment in older vehicles. A lack of consumer confidence and the fear that a new car may be damaged or destroyed in rocket attacks is likely to put off the majority of consumers based in the northern and southern frontier zones from making significant purchases over 2024.

EUR 1,025
Country Report Jul 2024

In-car entertainment is expected to register further volume decline in Morocco in 2024, with in-car navigation in particular performing badly. There is growing obsolescence, as new cars come equipped with integrated in-car entertainment, reducing the need for separate purchases. In addition, consumers increasingly use smartphones and tablets as substitutes for traditional in-car entertainment systems and also use smartphone apps for in-car navigation. In-car speakers also face competition from p

EUR 1,025
Country Report Jul 2024

The in-car entertainment industry in Spain is facing significant challenges, with retail volume sales expected to post a substantial decline in 2024, continuing the trend observed in previous years. This is a reflection of evolving consumer preferences and technological advancements which are reshaping the automotive entertainment landscape.

EUR 1,025
Country Report Jul 2024

In 2024, volume sales of in-car entertainment in Nigeria is set to record a decline. The demand for in-car navigation systems continues to decline sharply in 2024, largely due to the widespread adoption of smartphones equipped with advanced navigation systems. Consumers, including car owners and ride-hailing drivers, increasingly rely on their smartphones for navigation, significantly impacting the sales of dedicated in-car navigation devices. Additionally, the challenging economic conditions an

EUR 1,025
Country Report Jul 2024

In 2023 and the first half of 2024, almost every category and sub-category in consumer electronics in Argentina experienced negative growth, and in-car entertainment is no exception. The volume of sales of in-car navigation devices, in-car speakers, and in-dash media players has sharply declined over the past two years. The significant decrease in disposable income has directly impacted sales volumes, as these categories are not seen as essential within consumer electronics. Consequently, consum

EUR 1,025
Country Report Jul 2024

There is growing obsolescence in in-car navigation in the Netherlands in 2024, as new cars come equipped with integrated in-car entertainment, reducing the need for separate purchases. In addition, consumers increasingly use smartphones and tablets as substitutes for traditional in-car entertainment systems and also use smartphone apps for in-car navigation. In-car speakers also face competition from portable speakers, with younger consumers of under 30 years-of-age preferring to stream music vi

EUR 1,025
Country Report Jul 2024

In 2024, in-car entertainment saw a decline in both current value and volume terms. Factors such as the Russian invasion of Ukraine and reduced purchasing power may have restrained consumer spending on in-car entertainment. Moreover, the target audience of subcategories such as in-car speakers is increasingly limited to car owners who want to upgrade to higher quality models to enhance their listening experience when they travel by car. Therefore, demand tends to be limited to mid- to upper-inco

EUR 1,025
Country Report Jul 2024

The car industry is experiencing rapid advancements, with built-in vehicle technology gaining momentum over dashboard-mounted players and speakers. The declining trend of aftermarket in-car entertainment products can be attributed to the increasing sophistication of built-in technology, which renders them redundant. Standardisation in vehicle design, particularly dashboards and consoles, has been lacking, making it challenging to replace built-in media players with aftermarket alternatives. Cons

EUR 1,025
Country Report Jul 2024

Retail sales of in-car entertainment in Malaysia saw an accelerated decline in both volume and current value terms towards the end of the review period, in spite of rising levels of new car ownership. Tax incentives were a key contributor to new car sales, as consumers took advantage of the extension of sales tax exemption for new car purchases (100% on locally assembled vehicles and 50% on imported ones) until March 2023, as the government sought to boost demand.

EUR 1,025
Country Report Jul 2024

Sales in in-car entertainment in France continue to crash in 2024, due to ongoing competition from other options. For example, all new cars now come with integrated media and navigation systems, meaning additional purchases of separate devices are not required. Added to which, the ubiquitous smartphones come with a variety of uses which offer the same features. Also, Apple’s CarPlay provides a dedicated way to use an iPhone while driving a car. Users can get directions, make and receive calls an

EUR 1,025
Country Report Jul 2024

Retail volume sales of in-car entertainment, and in-car navigation systems in particular, continue to decline in Sweden in 2024. This trend is primarily driven by the increasing prevalence of built-in navigation systems in a growing share of the car fleet, which negates the need for additional in-car navigation purchases. Furthermore, the widespread use of smartphone navigation apps offers a convenient and cost-effective alternative, further diminishing demand for standalone in-car navigation de

EUR 1,025
Country Report Jul 2024

In-car entertainment is expected to register further volume decline in Romania in 2024, with in-car navigation in particular performing badly. There is growing obsolescence, as new cars come equipped with integrated in-car entertainment, reducing the need for separate purchases. In addition, consumers increasingly use smartphones and tablets as substitutes for traditional in-car entertainment systems and also use smartphone apps for in-car navigation. In-car speakers also face competition from p

EUR 1,025

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