In the forecast period, the sale of in-car entertainment systems will continue to decline due to India’s rising smartphone penetration and greater consumer preference for built-in entertainment systems. According to Euromonitor International’s Economies and Consumers data, in 2028, 95% of households in India are expected to possess a smartphone, up from 88% in 2023.
There is growing demand in the Indian in-car infotainment space for products with connected features that will allow for greater convenience and safety on the road. This further aligns with the premiumisation trend seen in the automotive category overall, where consumers are opting for cars with a variety of features and the latest technology.
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Understand the latest market trends and future growth opportunities for the In-Car Entertainment industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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In-Car Entertainment
In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.
See All of Our DefinitionsThis report originates from Passport, our In-Car Entertainment research and analysis database.
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