In-car entertainment aftermarket sales in South Korea are expected to continue to decline over the forecast period in volume terms, in the context of a lack of manufacturer innovation. Players are expected to refrain from providing further software upgrades, as new vehicle models from the likes of Hyundai, Kia and others already come with high-tech built-in navigation/infotainment systems pre-installed.
Purchases of electric vehicles are also set to increase continuously in the forecast period, and this will be embedded with innovative technology, which will reduce the need for aftermarket in-car entertainment products, moving forward.
The market for in-dash media players will also experiencing a further downturn. New vehicles are increasingly installed with high-performance, in-dash media systems, with the result that there is less need to install them as aftermarket additions.
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In-Car Entertainment
In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.
See All of Our DefinitionsThis report originates from Passport, our In-Car Entertainment research and analysis database.
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