The growing importance of space and multifunctionality is expected to negatively impact sales of single function appliances, such as breadmakers, rice cookers, slow cookers and electric steamers. On the other hand, healthy cooking is expected to gain ground benefiting categories such as light fryers that are set to continue to develop.
Coffee machines are expected to register negative volume sales due to the already high penetration and even duplication of different coffee machine in many households. More time spent outside the home is reducing the use of coffee machines compared to during the pandemic years.
Private label is expected to gain share despite the growing availability of low-cost brands in several different categories of small appliances. The ongoing pressure on consumer budgets and increasingly positive image of private label, thanks to retailer’s investment in innovation and marketing communications, is set to support growth.
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Understand the latest market trends and future growth opportunities for the Small Cooking Appliances industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Small Cooking Appliances
Small cooking appliances includes coffee machines, breadmakers, electric grills, fryers, electric steamers, kettles, coffee mills, slow cookers, and other small cooking appliances.
See All of Our DefinitionsThis report originates from Passport, our Small Cooking Appliances research and analysis database.
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