Baby food cannot always be easily replaced with alternatives and so the category is expected to witness solid volume growth in the upcoming period. Products will continue to be imported with prices thus impacted by foreign inflation and the exchange rate of the domestic currency to Euro.
The higher expected growth rates for prepared baby food and other baby food will be driven by rising demand for convenience and out-of-home activities. Wide availability across modern retailing channels will also support volume growth.
International players will continue to dominate baby over the forecast period, with Nestlé Romania SRL and Danone Productie si Distributie de Produse Alimentare (PDPA) SRL taking the bulk of value share. Nestlé Romania is expected to rank first due to its strong heritage in baby food and expanding distribution from pharmacies to the modern channel, with a focus on penetrating hypermarkets and supermarkets.
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Understand the latest market trends and future growth opportunities for the Baby Food industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby Food
This is the aggregation of milk formula, prepared, dried and other baby food.
See All of Our DefinitionsThis report originates from Passport, our Baby Food research and analysis database.
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