Both value and volume sales rose of cooking ingredients and meals in 2024, with edible oils benefiting from a dramatic reduction in contraband. While poverty and income inequality characterise Paraguay’s small economy, cooking ingredients and meals are benefiting from urbanisation and the development of modern grocery retailers and warehouse clubs.
Cooking ingredients and meals experienced a rebound in retail volume sales in 2024 after a challenging 2023 when illegal sales reached unprecedented levels. Excluding edible oils seriously affected during previous years by contraband, frozen pizza and frozen ready meals benefited from an increase in their popularity in 2024.
Consumers in Paraguay typically eat four meals per day: breakfast, lunch (which is considered the most important meal), merienda (consumed at teatime and usually consisting of a hot drink and a baked snack) and dinner. Nevertheless, mealtimes do vary according to region and family.
The price of gasoline in Paraguay increased more than 50% towards the end of the review period negatively impacting freight costs. As a consequence, the price of cooking ingredients and meals registered an increase.
The condition of the roads in Paraguay varies depending on the region, with the most developed highways connecting Asuncion, Encarnacion and Ciudad del Este in the southern half of the country. Much of the country’s infrastructure requires improvement given that there are still thousands of miles of rural, unpaved roads, which are impassable during the rainy season.
Sales of cooking ingredients and meals are expected to grow in retail volume terms over the forecast period. A better economic context, rising incomes and increased urbanisation should enable more of the population to afford products beyond their primary necessities.
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Understand the latest market trends and future growth opportunities for the Cooking Ingredients and Meals industry in Paraguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Cooking Ingredients and Meals
This report originates from Passport, our Cooking Ingredients and Meals research and analysis database.
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