Over the forecast period, demand on jewellery is expected to slowly recover from the significant drop registered in 2022, aligned with Russia's invasion of Ukraine. The performance of the jewellery sector in Ukraine will be heavily influenced by the ongoing demographic challenges and the strained disposable incomes of the average consumer.
Across the forecast period, costume jewellery is expected to record positive retail value and volume growth, offering greater affordability than fine jewellery while allowing consumers to experiment with various styles and trends. With its relatively lower price point, costume jewellery will appeal to a broader audience, particularly those who want to stay fashionable without committing to the high costs of fine jewellery.
Over the forecast period, the jewellery market is expected to become more concentrated as branded items gain more importance. Manufacturers and retailers are likely to place greater emphasis on advertising their brands, which will help strengthen consumer loyalty and drive sales.
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Understand the latest market trends and future growth opportunities for the Jewellery industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Jewellery industry in Ukraine, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Jewellery
Jewellery is a kind of personal adornment usually made with various precious and semi-precious materials such as gemstones, precious metals, beads, glass, and shells. Jewellery is segmented as either real or costume jewellery. Hair Accessories are not included as part of Real or Costume jewellery.
See all of our definitionsThis report originates from Passport, our Jewellery research and analysis database.
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