Home improvement sales are expected to slow down over the forecast period, albeit remaining positive and levelling out to a stable performance. This slowdown is expected to be influenced by ongoing economic challenges, including elevated costs, rising energy prices, and high interest rates.
Power tools will also perform well over the forecast period, driven by a shift towards energy-efficient, sustainable, and technologically advanced products. For example, with increasing demand for cordless and battery-powered tools, which offer enhanced mobility and convenience.
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Understand the latest market trends and future growth opportunities for the Home Improvement industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Improvement industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Improvement
Includes: products purchased by consumers through retail channels.Excludes: commercial sales to professional builders / tradesmen / contractors etc. Home improvement refers to bathroom and sanitaryware, decorating sundries, floor covering, hand tools, hardware, home paint, kitchen sinks, power tools, wall covering and other home improvement.
See all of our definitionsThis report originates from Passport, our Home Improvement research and analysis database.
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