Home improvement sales are projected to decline over the forecast period. This is in part due to an expected decline in sales of hardware, which remains the largest category within Japan's home improvement market.
During the forecast period, companies like Panasonic and Mitsui Fudosan Residential are expected to launch innovative products focusing on smart home integration and sustainable materials. For instance, Panasonic's smart home technologies and Mitsui's recycled aluminium materials for construction highlight a shift toward eco-friendly and energy-efficient solutions.
During the forecast period, Japan's home improvement market is expected to witness key trends such as increased demand for minimalist, multifunctional designs, and eco-friendly materials. Furthermore, opportunities will likely also arise from the growth of e-commerce with a focus on smart, customisable products.
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Understand the latest market trends and future growth opportunities for the Home Improvement industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Improvement industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Improvement
Includes: products purchased by consumers through retail channels.Excludes: commercial sales to professional builders / tradesmen / contractors etc. Home improvement refers to bathroom and sanitaryware, decorating sundries, floor covering, hand tools, hardware, home paint, kitchen sinks, power tools, wall covering and other home improvement.
See all of our definitionsThis report originates from Passport, our Home Improvement research and analysis database.
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