Value sales of home improvement are expected to rise over the forecast period. While demand is expected to weaken in 2025 compared with 2024, particularly amid persistent inflationary pressure and cautious consumer sentiment, medium-term prospects are set to improve.
Sustainability will be a defining theme of Canada’s home improvement industry over the forecast period, with demand rising sharply for low-carbon, non-toxic, and resource-efficient materials. The federal government’s Greener Homes Initiative, launched in 2021 and expanded through 2024, is now entering full implementation phase, with thousands of households accessing grants for insulation, window upgrades, heat-pump installations and related improvements.
Innovation will continue to shape the future of home improvement in Canada, particularly through the adoption of AI, machine learning and smart technologies across the design-to-execution journey. Platforms such as Toronto-based MetricLy are transforming the initial planning phase by using smartphone cameras and AI to scan room dimensions and auto-generate decor recommendations tailored to the user’s preferences.
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Understand the latest market trends and future growth opportunities for the Home Improvement industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Improvement industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Improvement
Includes: products purchased by consumers through retail channels.Excludes: commercial sales to professional builders / tradesmen / contractors etc. Home improvement refers to bathroom and sanitaryware, decorating sundries, floor covering, hand tools, hardware, home paint, kitchen sinks, power tools, wall covering and other home improvement.
See all of our definitionsThis report originates from Passport, our Home Improvement research and analysis database.
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