Sweden’s homewares market is expected see modest growth in constant value terms (at 2024 prices) over the forecast period as improving macroeconomic conditions boost household spending. Lower interest rates and stabilising inflation may encourage more home moves and trigger associated purchases of home furnishings and accessories.
Demand for sustainable and biodegradable homewares in Sweden is set to grow, driven by advances in eco-materials and policy support for circular economy models. Sagaform’s Billi rPET drinkware, launched in autumn 2024, is made entirely from recycled PET, while the stackable glasses and accessories are tailored for compact living environments.
Innovation will be a key driver of Sweden’s homewares market, with a growing emphasis on hygiene, personalisation, and smart-home integration. Antimicrobial technologies like Polygiene AB’s silver-based BioStatic and StayFreshBio treatments are being applied to everyday textiles - such as oven gloves, kitchen towels, and reusable grocery bags - to inhibit bacteria and odours, reportedly reducing microbial presence by 99.
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Understand the latest market trends and future growth opportunities for the Homewares industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Homewares industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Homewares
Cooking utensils, dishes, tableware, cutlery, drinkware, serving trays and other small articles used in a home. Items must be new when sold to the consumer. Second-hand / used homewares are excluded, as are antique sales. Homewares refers to dining (beverageware, cutlery and dinnerware) and kitchen (cookware and kitchenware).
See all of our definitionsThis report originates from Passport, our Homewares research and analysis database.
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