Notwithstanding the dynamic growth in retail volume and value (constant 2024 prices) sales in the second half of the review period, stick vacuum cleaners is predicted to see double-digit, and the fastest, increases over the forecast period. The stick format is attracting strong investment from manufacturers, as it opens up opportunities for retail volume growth in the rather mature category of vacuum cleaners in Greece.
The incorporation of a mopping function in many models is set to be a key growth driver for robotic vacuum cleaners over the forecast period. As consumer awareness rises, there is predicted to be wave of replacement purchases, led by consumer interest in trading-up to models with a wet function.
The household penetration of cylinder vacuum cleaners is already high in Greece. Similarly, handheld vacuum cleaners’ household penetration remained in double-digits in 2024, well above that of standard and robotic vacuum cleaners.
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Understand the latest market trends and future growth opportunities for the Vacuum Cleaners industry in Greece with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vacuum Cleaners industry in Greece, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Vacuum Cleaners
A vacuum cleaner is a mechanical device using air suction to remove dust, loose dirt, pet hair etc from household floors and surfaces. Vacuum cleaners include upright, cylinder, wet and dry, handheld, stick and other vacuums.
See all of our definitionsThis report originates from Passport, our Vacuum Cleaners research and analysis database.
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