Stick vacuum cleaners and robotic vacuum cleaners are expected to continue to see strong growth in the forecast period as penetration remains low and consumers have only started to gain awareness of these products in recent years. Furthermore, with the Philippines expected to experience strong economic growth over the forecast period, disposable incomes will grow, and more consumers will be able to purchase these products.
While affordability remains the focus for most manufacturers to drive awareness and value growth, higher income households continue to look for the best products in the market that can do the required work better. While this consumer segment is not large, it will make a considerable contribution to value growth considering the prices of the products involved.
E-commerce will continue to be the go-to channel for vacuum cleaners, especially for stick vacuum cleaners, as it offers pure e-commerce brands in the USD15-25 price range, which cannot be found in offline stores. Good reviews and endorsements in the last two years of the review period have helped massively in boosting the channel as a go-to place to find reliable vacuum cleaners.
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Understand the latest market trends and future growth opportunities for the Vacuum Cleaners industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vacuum Cleaners industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Vacuum Cleaners
A vacuum cleaner is a mechanical device using air suction to remove dust, loose dirt, pet hair etc from household floors and surfaces. Vacuum cleaners include upright, cylinder, wet and dry, handheld, stick and other vacuums.
See all of our definitionsThis report originates from Passport, our Vacuum Cleaners research and analysis database.
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