Over the forecast period, sales of vacuum cleaners will be stimulated by demand for products which offer convenience, energy efficiency, and enhanced hygiene features (e.g.
The increased consumer demand for stick vacuum cleaners is expected to negatively affect the sales of vacuum cleaners with dust bags, as these are not considered as hygienic as those without a dust bag. Upright and hand-held vacuum cleaners are also anticipated to see declining popularity, as these are not perceived to be as convenient as the most desirable models.
In a cross-category trend, e-commerce continues to grow, holding around a quarter of all distribution share in vacuum cleaners. E-commerce has been boosted by the era of the pandemic, when restrictions resulted in consumers and retailers alike placing a greater focus on online sales.
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Understand the latest market trends and future growth opportunities for the Vacuum Cleaners industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Vacuum Cleaners
A vacuum cleaner is a mechanical device using air suction to remove dust, loose dirt, pet hair etc from household floors and surfaces. Vacuum cleaners include upright, cylinder, wet and dry, handheld, stick and other vacuums.
See All of Our DefinitionsThis report originates from Passport, our Vacuum Cleaners research and analysis database.
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