Over the forecast period, retail volume sales of vacuum cleaners are expected to continue to be pushed by the demand for products that offer convenience and energy-efficiency, as well as enhanced hygiene features, such as HEPA filters. Moreover, advancements in technologies designed to provide improved suction and cleaning power, along with lighter weight models, should garner interest.
Within this context, stick vacuum cleaners are expected to enjoy competitive advantages. Over the forecast period, stick vacuum cleaners is projected to see the highest retail volume CAGR, driven by the convenience and energy-efficiency properties of these appliances.
The growing consumer preference for stick vacuum cleaners is expected to negatively impact the sales of dust bag models, as they are perceived to be less hygienic compared with bagless options. Additionally, upright and handheld vacuum cleaners are likely to experience a decline in popularity due to their perceived lack of convenience.
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Understand the latest market trends and future growth opportunities for the Vacuum Cleaners industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Vacuum Cleaners
A vacuum cleaner is a mechanical device using air suction to remove dust, loose dirt, pet hair etc from household floors and surfaces. Vacuum cleaners include upright, cylinder, wet and dry, handheld, stick and other vacuums.
See all of our definitionsThis report originates from Passport, our Vacuum Cleaners research and analysis database.
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