Due to the specialised technical knowledge required for air conditioner installations, it is expected offline sales channels will continue to dominate. Consumers typically seek expert guidance to help them make informed purchasing decisions when it comes to air conditioners, while they also appreciate having a point of contact for future maintenance issues.
As summers in Spain start earlier and finish later, with consistently higher temperatures, the sales season for air conditioners and other cooling appliances has lengthened with this pattern set to continue over the forecast period as the impact of climate change continues to be felt. The peak sales period now occurs between April and July as consumers prepare for the hotter months.
Within the air conditioners category players are focused on the transition to renewable refrigerant gases to address consumers' growing concerns about sustainability and energy costs. This focus on the environment is also impacting other areas of air treatment products with innovation focusing on aerothermal systems, such as heat pumps, which are seen as more energy-efficient alternatives.
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Understand the latest market trends and future growth opportunities for the Air Treatment Products industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Treatment Products industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Air Treatment Products
This category includes all cooling (window, room and split air conditioners, desk fans, standing fans, tower fans, air coolers and ceiling fans), dehumidifiers, humidifiers, air purifiers.
See all of our definitionsThis report originates from Passport, our Air Treatment Products research and analysis database.
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