Harsh environmental conditions including excessive heat, pollution and dust are contributing to the growth of OTC consumer health in Kuwait, in particular analgesics and cough, cold and allergy (hay fever) remedies. Consumer health is seeing steady growth in 2024, backed by more stable inflation rates in the country.
Consumer health in Kuwait is experiencing solid growth in 2024 with more stable levels of inflation easing the economic pressures on many households. This is encouraging people to start spending on non-essential consumer health products again and to switch to more expensive brands.
Kuwaitis of the baby boomer generation usually prefer a combination of traditional home remedies, in combination with medications prescribed by their doctors, who are usually accessed via local government health clinics. For example, many older Kuwaitis are in the habit of taking palm water, which they believe relieves some digestive ailments.
Kuwait has a very well-developed public health system and public health insurance is mandatory for every individual who is resident in the country. The public health care system requires out-of-pocket payment for visiting primary health care centres and the clinics of hospitals.
Kuwait is a very small and well-connected country with a modern road network and this affords very easy access to the country’s ports, making the distribution of consumer health products efficient and convenient with there being very few obstacles. However, all medical products need to be approved by the Ministry of Health, while all imported goods are required to undergo stringent checks.
The Ministry of Health issues price lists for all medications and consumer health products that are licenced to be sold in Kuwait. These lists generally cover both wholesale and retail prices.
The licencing department of the Food and Drug Administration of the Ministry of Health heavily regulates the importation of vitamins and dietary supplements that are extracted from natural sources. Within this context, importers must provide the FDA with detailed documentation that states the product’s ingredients and the sources of these ingredients, as well as details of how the product have been manufactured.
Consumer health in Kuwait is projected to see stronger growth in value terms (at constant 2024 prices) over the forecast period compared to the review period. Growth is likely to benefit from many factors, including the challenging climatic conditions, population growth, increasing education and awareness around health issues, a rise in self-medication, an ageing population, widespread prevalence of chronic pain, high income per capita, and the increasingly hectic lifestyles of many consumers.
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Understand the latest market trends and future growth opportunities for the Consumer Health industry in Kuwait with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Consumer Health
It is the aggregation of OTC, Vitamins and Dietary Supplements (VDS), Sports Nutrition, and Weight Management and Wellbeing
See all of our definitionsThis report originates from Passport, our Consumer Health research and analysis database.
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