Retail value sales of ice cream are set to grow over the forecast period, however, growth will be modest. Population growth is expected to remain subdued compared to 2023 and earlier years, primarily due to the immigration policy changes introduced in 2024, which are likely to persist.
Flavors and sensory experience will remain the primary drivers of purchase decisions in ice cream, forming the core value proposition for consumers. Consequently, flavour experimentation is expected to continue being a key focus of innovation.
Despite its indulgent nature, ice cream is increasingly influenced by the health and wellness trend, although a price-conscious segment of the population will continue to prioritise affordability. At the premium and super-premium end of the market, clean-label and free-from claims, such as gluten-free certifications, along with ‘better-for-you’ attributes like reduced calories, will grow in popularity.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See all of our definitionsThis report originates from Passport, our Ice Cream research and analysis database.
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