Over the forecast period, Georgia's ice cream category is expected to see moderate retail volume and constant value growth with the introduction of new flavours and types. While dairy ice cream is the dominant choice, it is projected to develop faster than water-based options due to its traditional appeal.
It is anticipated that consumers will gradually shift their shopping habits towards the modern trade in the coming years, notably supermarkets and convenience stores. Modern retailers are evolving to meet the needs of consumers, with retailers leveraging their in-house manufacturing capabilities.
Ice cream in Georgia has been lacking innovation of healthier options. While traditional flavours and indulgent treats remain popular, there is a growing demand for healthier alternatives.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See All of Our DefinitionsThis report originates from Passport, our Ice Cream research and analysis database.
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