Pet products will register moderate constant value over the forecast period. The humanisation trend in pets, which sees owners treat pets as family members or children, will supports sales grow for products such as toys and clothes.
E-commerce will remain the fastest growing distribution channel over the forecast period. However, value share will not as high as for dog or cat food, because many purchases within pet products are one-off purchases, and consumers like to physically see such offerings before deciding.
The growing humanisation trend will have significant influence on pet products over the forecast period. Recent examples of this growing trend include the lunch of swim suit for dogs and cats, as well as expanding ranges of shampoos and conditioners.
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Understand the latest market trends and future growth opportunities for the Pet Products industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Pet Products industry in Bulgaria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Pet Products
This is the aggregation of cat litter, healthcare, dietary supplements and other pet products.
See all of our definitionsThis report originates from Passport, our Pet Products research and analysis database.
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