Pet products is expected to show robust growth in total current value sales throughout the forecast period. Expansion will continue to be fuelled by rising levels of pet ownership and pet humanisation.
While pet products distribution is likely to remain heavily concentrated in pet shops and superstores over the forecast period, the value share held by e-commerce in the category should continue to rise. Further gains will be underpinned by increasing appreciation for the convenience, wider range of choices and potential for lower prices offered by the channel.
Solid growth prospects and the further evolution of the pet humanisation trend will ensure pet products continues to witness a high level of innovation over the forecast period. This is especially true of pet healthcare, where companies are expected to introduce new products that are more effective at preventing and alleviating the symptoms of bone and joint problems, parasites and other common ailments in dogs and cats depending on their specific breed, age, size, lifestyle etc.
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Understand the latest market trends and future growth opportunities for the Pet Products industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Pet Products industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Pet Products
This is the aggregation of cat litter, healthcare, dietary supplements and other pet products.
See all of our definitionsThis report originates from Passport, our Pet Products research and analysis database.
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