Pet products in South Korea is set to see a positive retail value CAGR at constant 2025 prices over the forecast period. Pet healthcare – particularly pet dietary supplements – is expected to lead growth.
Veterinarians are playing an increasingly influential role in the pet care industry. As more vets actively engage in YouTube, media, and social platforms, the products they recommend often go viral, significantly impacting consumer behaviour.
Coupang Corp maintained its lead in pet products in 2024, and with its strong lead over other players, this is expected to remain the case throughout the forecast period. Nevertheless, Coupang only accounted for a 5% value share in this year, in a highly fragmented category.
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Understand the latest market trends and future growth opportunities for the Pet Products industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Pet Products industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Pet Products
This is the aggregation of cat litter, healthcare, dietary supplements and other pet products.
See all of our definitionsThis report originates from Passport, our Pet Products research and analysis database.
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