There was a sharp increase in the pet population during the review period with the pandemic encouraging more people to adopt pets for companionship and entertainment. With the pandemic now over and consumers returning to their old habits and lifestyles it is expected that the pet population will stabilise with only limited growth predicted.
Cat litter sales are expected to remain stable and should see moderate growth over the forecast period in value terms (at constant 2024 prices). While overall pet ownership numbers are expected to stagnate it is likely cats will remain popular pets, with the pet cat population predicted to grow faster than the dog population, for instance.
Pet healthcare should continue to see steady growth over the forecast period, with the range and variety of products likely to continue expanding as owners pay increasing attention to the needs of their pets. Pet dietary supplements are increasingly being included as part of a pet’s daily nutrition to prevent any major health issues arising and thus innovations in this area are welcomed.
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Understand the latest market trends and future growth opportunities for the Pet Products industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Pet Products industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Pet Products
This is the aggregation of cat litter, healthcare, dietary supplements and other pet products.
See All of Our DefinitionsThis report originates from Passport, our Pet Products research and analysis database.
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