Overall demand for starchy roots in Thailand will enjoy persistently positive growth throughout the forecast period, thanks to the products’ diverse and adaptable nature leading consumers to seek them out for use in both sweet and savoury dishes. The volume consumption of starchy roots in the foodservice and institutional channels will continue to recover and see stronger growth than retail volume sales.
Ongoing expansion of foodservice outlets and the continued recovery of tourism will drive the forecast-period upswing in demand for starchy roots within foodservice channels. The rising popularity of western cuisine will contribute to growth and further support sales, especially in burger limited-service restaurants and chicken limited-service restaurants, where potatoes feature as a key ingredient in their menus.
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Starchy Roots
This is the aggregation of fresh and dried unprocessed potatoes, cassava, sweet potatoes and other roots. Starchy root-based products such as chips, crisps as well as flour are excluded.
See All of Our DefinitionsThis report originates from Passport, our Starchy Roots research and analysis database.
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