Vietnam’s starchy roots category suffers from regular crises over domestic production surplus, with sweet potatoes being an example in 2024. 2023’s successful sweet potato harvest led to a planting frenzy in 2024, with several households, including those lacking land, cultivating sweet potatoes.
Climate change and extreme weather event impact production yield and thus prices. The forecast period will see increased emphasis on sustainability to ensure more stable production, with a focus on exportation.
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Understand the latest market trends and future growth opportunities for the Starchy Roots industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Starchy Roots industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Starchy Roots
This is the aggregation of fresh and dried unprocessed potatoes, cassava, sweet potatoes and other roots. Starchy root-based products such as chips, crisps as well as flour are excluded.
See all of our definitionsThis report originates from Passport, our Starchy Roots research and analysis database.
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