Traditional Toys and Games in Japan

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Overview:

Understand the latest market trends and future growth opportunities for the Traditional Toys and Games industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Traditional Toys and Games industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Traditional Toys and Games in Japan report includes:

• Analysis of key supply-side and demand trends
• Detailed segmentation of international and local products
• Historic volume and value sizes, company and brand market shares
• Five year forecasts of market trends and market growth
• Robust and transparent research methodology, conducted in-country

This report answers:

• What is the market size of Traditional Toys and Games in Japan?
• Which are the leading brands in Traditional Toys and Games in Japan?
• How are products distributed in Traditional Toys and Games in Japan?
• How is the rise of e-commerce impacting the retail landscape and traditional outlets?
• What are the key safety regulations to observe in Japan?
• How has retail disruption following COVID-19 and national lockdown impacted sales?
• Where is future growth expected to be most dynamic?
• Is it more important to appeal to children or adults?