Video Games in France

July 2025
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Overview:

Understand the latest market trends and future growth opportunities for the Video Games industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Video Games industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Video Games in France report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Video Games in France?
  • Which are the leading brands in Video Games in France?
  • How are products distributed in Video Games in France?
  • How is the rise of e-commerce impacting the retail landscape and traditional outlets?
  • What are the key safety regulations to observe in France?
  • How has retail disruption following COVID-19 and national lockdown impacted sales?
  • Where is future growth expected to be most dynamic?
  • Is it more important to appeal to children or adults?

Video Games in France - Category analysis

KEY DATA INSIGHTS

In 2024, sales of video games fall after an exceptional performance the previous year
Chart 1 Key Trends 2024
Video games declines in a year of sales normalisation
Franchises dominate sales as publishers limit new releases
Chart 2 Franchises Dominate, Including The Legend Of Zelda
Video games subscriptions struggle amidst lower hardware sales and budget cuts
Video games hardware set to see the fastest growth over the forecast period
Innovation, new releases, and uptake of VR technology set to dictate changes in hardware
Chart 3 Nintendo Switch 2 is a Much Anticipated Launch
Opportunities for online and mobile games, but subscription services may not take off
Top five companies increase their share; Sony gains in static consoles
Chart 4 Analyst Insight
Monopoly Go! is one of the most popular mobile games downloads
Upcoming product launches in both video games hardware and software
Retail e-commerce gains ground from an already high base
Offline retail continues to play an important role, but Micromania faces physical software decline
FNAC's omnichannel approach drives its continued strength, particularly during peak sales periods

Toys and Games in France - Industry Overview

Cautious consumer spending and a falling birth rate lead to a difficult year for toys and games
Chart 5 Key Trends 2024
Toys and games faces decline, driven by video games
Lego profits from the kidult trend, with innovative products like Notre-Dame de Paris
Chart 6 New Lego Notre-Dame de Paris Set Appeals to Kidults
One Piece collectible cards aim to replicate Pokémon's success
Chart 7 Asmodee Launches One Piece Trading Cards in France
Familiar video games software titles continue to lead, but there may be opportunities for smaller publishers
Video games set to drive growth in toys and games
Challenges will remain in terms of inflation and the falling birth rate
Collectibles, kidults, and new launches set to shape toys and games in the future
Innovation will be crucial for growth in toys and games
LEGO Group drives growth, although players in video games maintain their lead
Buki expands its product range; Monopoly Go! sees success
Chart 8 Monopoly Go! Mobile Game Reimagines the Classic Board Game
In 2025, new launches and stronger competition set to affect toys and games
Retail e-commerce dominates, but may be plateauing
Chart 9 Analyst Insight
Offline retailers benefit from offering advice, although grocery retailers struggle
Jouet Prix Bas attracts price-conscious parents with temporary store concept
Retailers adapt their strategy amidst falling birth rate
Chart 10 Real GDP Growth and Inflation 2019-2029
Chart 11 PEST Analysis in France 2024
Chart 12 Key Insights on Consumers in France 2024
Chart 13 Consumer Landscape in France 2024

COUNTRY REPORTS DISCLAIMER

Summary 1 Research Sources
Download table of contents
The following categories and subcategories are included:

Video Games

    • Hand-Held Consoles
    • Static Consoles
    • Gaming Headsets
      • Computer Games (Physical)
      • Console Games (Physical)
      • Computer Games (Digital)
      • Console Games (Digital)
      • Online Games and Subscriptions
      • Mobile Games
        • Console Games (Physical)
        • Console Games (Digital)
        • Computer Games (Physical)
        • Computer Games (Digital)
      • Online Games and Subscriptions
      • Mobile Games
        • Computer Games (Game Sales)
        • Console Games (Game Sales)
        • Online Games and Subscriptions (Game Sales)
        • Mobile Games (Game Sales)
        • Computer Games (In-Game Purchases)
        • Console Games (In-Game Purchases)
        • Online Games and Subscriptions (In-Game Purchases)
        • Mobile Games (In-Game Purchases)

Video Games

This is the aggregation of video games hardware and video games software. Electronic/computerised educational toys such as Speak & Spell and LeapFrog are excluded from video games and included under pre-school. Video gaming population refers to the population that played a game at least once in the last 6 months on any covered platform. This includes players who have not spent any money on game purchases or in-game content purchases.

See all of our definitions
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This report originates from Passport, our Video Games research and analysis database.

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