Demand for wearable electronics in the UK is expected to continue growing over the forecast period, recording a retail volume CAGR of 9% (higher than the review period’s 6% CAGR). With the category still developing, and having a relatively low penetration rate among local consumers, it leaves significant growth potential for brands to leverage.
The premiumisation trend evident within wearable electronics over the review period, and mainly driven by smart wearables, is set to continue, as consumers increase their demand for both quality and durability of these products. There is also an expectation for brands to increase the experienced value of the products, especially from brands with higher price points.
Although smartwatches (smart wearables) have a relatively low penetration rate when compared with other consumer electronics such as smartphones, they still face competition from other formats within the category.
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Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Wearable Electronics
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.
See All of Our DefinitionsThis report originates from Passport, our Wearable Electronics research and analysis database.
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