With the prospect of diminishing inflation on the horizon, away-from-home tissue and hygiene in Romania is poised for a positive trajectory in the coming years. This transition is expected to align with heightened social engagement, as Romanian individuals increasingly venture out and embrace home delivery services, a trend that has gained momentum alongside the expansion of platforms like Glovo.
The recovery and expansion of the HoReCa sector offer a promising opportunity for Romanian tissue manufacturers to capitalise on. Established industry players are strategically positioned to harness the potential of the growing away-from-home market, particularly as consumers exhibit a growing inclination towards dining out and traveling.
Against the backdrop of an electoral year in 2024, Romania faces a period of potential economic volatility. In response, authorities have announced the implementation of new taxes, including augmented value-added tax rates and the introduction of fresh turnover taxes, set to take effect from 2024 onwards.
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Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See All of Our DefinitionsThis report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
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