There will be marginal constant value growth over the forecast period, as the issues that impacted performance in 2024 continue to have an effect. In particular, the wide availability low-priced Brazilian toilet paper in informal channels will dampen sales.
Most restaurants, hotels, health institutions and offices use the Softys’ brands, including the Elite brand of toilet paper, napkins, facial tissues and napkins and the Nova brand of paper towels. They provide supplies both through distributors as well as serving bigger clients directly.
There will be a new local player in tissue that could pose a threat to Softys. Amberplan was set up in 2020, but to date it has imported tissue from Brazil.
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Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in Uruguay, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See all of our definitionsThis report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
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