Overall value sales of away-from-home tissue and hygiene (at constant 2024 prices) are set to further rise over the forecast period, supported by lifestyle factors and the further recovery of tourism. AFH adult incontinence is expected to be the most dynamic category overall.
Away-from-home tissue and hygiene in Australia is rapidly evolving towards digital procurement and AI-driven automation, driven by efficiency needs, cost reduction, and market competitiveness. According to a recent report from employers’ association Australian Industry Group, 84% of firms actively use technology to achieve strategic goals such as corporate expansion and operational efficiency.
Starting in 2025, Australia will require enterprises and participants in away-from-home tissue and hygiene to declare their environmental, social, and governance (ESG) practices. This requires players to identify new ways of minimising their direct operations (factories), energy, distribution and logistics, and supplier emissions (raw materials and imports).
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Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See all of our definitionsThis report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
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